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Fanbase & Streaming Growth
Setting Expectations & General Overview
Welcome Message (1:12)
Ely Waves & Client Success Stories (10:21)
How & Why Ads Work (4:34)
Setting Budgets, Expectations & Goals (5:13)
Initial Account Setup
Setting up a Facebook Business Account (8:08)
Creating a ToneDen Account (1:36)
Domain Name Verification (5:58)
Events Manager & Pixel Setup (4:33)
Getting Started With Ads
Ads Manager & Campaigns Overview (4:10)
Ad Account Warmup (Optional) (7:45)
Creating Our First Spotify Growth Campaign (35:23)
Analyzing The Results
Audience Overlap (4:11)
Ads Reporting & Key Metrics to Analyze (7:57)
Improving Campaigns (16:27)
Alternative Strategies
Optimizing for Spotify Followers (2:16)
Optimizing for Projects & Playlists (4:29)
Retargeting Fans/Custom Audiences (7:15)
Preparing Campaigns for New Songs (5:13)
Long Term Success: What I've Learned
General Advertising Benchmarks (7:12)
Playing for Hit Songs (3:33)
Fixing Issues & FB Support (3:10)
Long Term Strategy & ROI (11:44)
Bonus
I'm Stuck. What Can I Do? (3:43)
Utilizing 3rd Party Market Research Tools (18:44)
Private Discord Server Access
Country Tier Breakdown
Cheat Sheet/Artist Blueprint (You'll want to read this)
Teach online with
Audience Overlap
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